Our mission at Course5 is to help the world’s most influential enterprises drive digital transformation using analytics, insights, and AI
This industry report presents impartial expert views to guide companies through the process of evaluating the service providers that will help them use customer analytics to accelerate growth.
The report, authored by Brandon Purcell, VP/Principal Analyst at Forrester, identified the 11 most significant providers of customer analytics services based on 30 criteria. The research and analysis took into consideration criteria such as customer analytics techniques and applications, engagement success factors, and market approach; evaluating Course5 Intelligence as a Strong Performer. According to the report, “…firms should look for customer analytics service providers with clear thought leadership in responsible AI.”
At Course5 Intelligence we leverage our unique NLP engine for CX Analytics, Machine Learning-enabled Segmentation, and Personalization requirements, and our proprietary CDP platform enables clients to best leverage customer data in real-time. As we help our clients solve problems in the present, we also help them reshape their organization to actualize their vision for the future. The Forrester report states that
Course5 aspires to multiply its impact on clients by 20x over the next five to seven years
Under our Course5 product suites that combine analytics, digital, and research solutions, we will continue to provide significant and long-term value to our clients.
We are delighted that The Forrester WaveTM: Customer Analytics Service Providers, Q3 2021 mentions that “Course5 brings a strong industry focus to customer analytics, with practices devoted to tech, CPG, retail, media, telecom, and life sciences. The vendor also excels at insights delivery with its AI-powered augmented analytics platform Discovery, which proactively surfaces insights for business users. Next Best Step, a personalization accelerator that helps clients identify and deliver the next best experience, is another example of Course5’s strong innovation capabilities.”
Course5 Intelligence understands that it becomes easier to improve your customer relationships when you know your customers better. Analyzing and understanding customer data with customer experience analytics is key to being able to successfully predict and personalize the customer’s experience for maximum satisfaction, retention, and revenue.
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