How Lenovo Strengthens Customer Relationships with Analytics

Date : 30 Jun 2021
Time :
5:00 PM CET  /  11:00 AM EST

Presenter : Carlo Savino, Vice President Americas eCommerce, Lenovo

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What an exciting time to be in eCommerce! Customers are open to engaging in digital channels like never before. Brands are getting better at providing personalized experiences. And the technology is available to make it possible. The most advanced brands make it look easy, but there is complexity to be managed. Lenovo is a great example of a company that has used customer analytics to actualize growth in eCommerce.

Join us in this webinar to hear how Carlo Savino, Lenovo's VP of Americas eCommerce, is using customer analytics to segment and retain customers in digital channels. Carlo will share insights on how to:

  • Discover new audiences that are emerging to drive exponential eCommerce growth
  • Take an experience-driven full-cycle approach to customer retention
  • Create a culture that thrives on data, analysis, insights, action, learning, and results

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PRESENTER

Carlo Savino
Vice President of eCommerce, Lenovo

Carlo Savino is Vice President of Americas eCommerce for Lenovo, encompassing North America, Latin America, and Brazil. In this role, he leads the vision, strategy, and execution o Read More...

HOST

David McBride
SVP- Analytics Products, Solutions and Consulting, Course5 Intelligence

David McBride is a 13-year veteran of the analytics industry, having held analytics leadership roles in media, retail, technology settings. David is passionate about helping compan Read More...