Innovation in Digital Analytics - Frameworks and Inspiring Examples to Invigorate Your Digital Analytics Practice

Date : 03 Dec 2019
Time :
10:00 AM PST  /  01:00 AM EST

Presenters : Dr. Kumar Mehta - Strategic Advisor | David McBride - SVP - Analytics Products, Solutions and Consulting

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Digital analytics is an innovation-rich environment, but deciding whether to innovate in terms of people, processes, or technology can be overwhelming. The only way to create an environment where innovation thrives is by creating a culture where everybody in the organization is encouraged to innovate, and companies are able to mobilize the creative power of the entire organization.

In this webinar we will show how Amazon, Apple, and other admired companies have created a culture of innovation, and the five principles shared by the most innovative companies in the world. This webinar also shows you how you can create breakthroughs using the innovation principles that have driven some of the greatest inventions in our generation. We will show how you can apply these innovation principles to your analytics practice with a rapid frequency, also optimizing outcomes like revenue growth, margin enhancement, and customer experience improvement.

Upon completion of this program, participants will be able to -

  • Identify the five principles shared by the world’s most innovative companies.
  • Apply innovation frameworks to their analytics practice to get the most out of their analytics teams, processes, and technology.
  • Prioritize time and financial resources in a way that will deliver competitive advantage.
  • Apply the lessons of innovation to their own career paths.

Watch The Webinar


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Kumar Mehta
Strategic Advisor

Dr. Kumar Mehta is an expert in innovation science and the bestselling author of The Innovation Biome. Kumar is the founder of Bridges Insight, a think tank focused on innovation. Read More...


David McBride
SVP- Analytics Products, Solutions and Consulting, Course5 Intelligence

David McBride is a 13-year veteran of the analytics industry, having held analytics leadership roles in media, retail, technology settings. David is passionate about helping compan Read More...