Laura Wheeler - Former Leader of Digital Transformation at GAP

Laura is a digital leader who has led in highly profitable, large-scale organizations, developed innovative strategies to capture new markets in fast growth environments, and turned around struggling businesses. She has extensive general management experience and highly skilled in the full range of E-commerce/Digital Marketing – including Ecomm Strategy, Consumer Insights and Advanced Analytics, Customer Acquisition and Retention, Digital and Integrated Marketing, Customer/Site Experience.

EXPERIENCE WITH HIGH GROWTH AND BEST PRACTICES AT WORLD CLASS OPERATORS

Laura has experience in some of the most widely recognized brands and highly regarded companies in the world, including McKinsey, Saks Off 5th, and Ross Stores. She started her career in consulting with McKinsey then transitioned her focus to retail where she launched new business units at Sears (Land’s End), new functional areas at Ross Stores (micro-merchandising) and new divisions (Online) at Saks Off 5th.

EXPERIENCE WITH TURN-AROUNDS AND GROWING EBITDA

She has also led in turnarounds environments like Perfumania and The Gap. At Perfumania she rolled out new pricing models, and more sophisticated site and CRM techniques that quickly returned the business to positive growth and ultimately allowed the company to reap the benefits in terms of an exit strategy. At Gap, she launched new technology and tools (a CDP) that allowed Gap to implement more sophisticated customer segmentation and more personalized customer experiences.

Laura’s strategic leadership coupled with technological nimbleness and cross-functional implementation, has the power to transform any business dramatically.

Anees Merchant - Executive Vice President – Global Customer Growth & Success

Anees has been the driving force for large-scale applied-AI and digital transformation initiatives for over 25 years for clients across major industries. His current focus at Course5 is to leverage the applications of AI to solve unique business requirements.

Megha Chaudhry - Global Head Of Marketing, Course5 Intelligence

Megha has over 14 years of marketing experience spanning across Information Technology, Digital Analytics, Cable and Telco, Financial Services and Market research with extensive exposure to global markets – US, Europe, Middle East and Asia Pacific. She has a solid background in conceiving, planning, executing and evaluating integrated digital marketing programs that drive results. Her focus is towards brand awareness, brand interaction, and top-line revenue/profitability growth leveraging channels like social media, SEO/SEM, email marketing, nurturing campaigns, new business development through sales and marketing efforts.