Advanced Competitor Tracking on a Centralized AI-driven Platform

Advanced Competitor Tracking on a Centralized AI-driven Platform

The existing process of competitive tracking in the client’s organization was decentralized and people-driven. They were facing several challenges with their current approach, including information overload from multiple sources and data duplication. They needed a centralized system for tracking, alerting, “actioning” and generating insights on their competition using digital data.

Industry : Technology