According to Gartner, Data Literacy is the ability to read, write and communicate data in context, including an understanding of data sources and constructs, analytical methods and techniques applied — and the ability to describe the use case, application, and resulting value. The above definition from Gartner is pretty comprehensive and has various important elements…

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Change is hard, usually. Most people will not change long-held attitudes, habits, or preferences — unless they have no choice. And that’s what happened in the past few months. The Coronavirus pandemic led to widespread social distancing and shelter-in-place norms, disrupting stocks, sales, and supply chains — and thereby, consumer purchase patterns. Brands and retailers…

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Since 2018, there has been a significant amount of Demand Volatility, and Supply-Side challenges worldwide due to the U.S-China trade war, the violent protests in Hong Kong, the Climate Crisis, and lately, the COVID-19 pandemic which is arguably more impactful than all these events combined. According to the United Nations, the coronavirus outbreak could cost…

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We live in a time when Risk and Compliance have become an integral part of an organization’s supply chain. The kind of uncertainties, vulnerabilities, and disruptions today’s modern organizations are facing demands smarter risk management to not only control the financial losses due to production downtimes or recalls but also for protecting the critical intellectual…

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I am excited for our audience at Course5 Compass: Digital Takes Center Stage to hear from James Oliver. James has been in the analytics industry for nine years, with stints at Comcast, Technorati, The RealReal, and currently Rakuten Rewards, where he is Director of Data Empowerment and Analytics. One interesting fact about James is that…

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I am excited that Leah Weiss and Gabi Steele from Data Culture have agreed to speak at Course5 Compass on May 14th. Leah and Gabi started Data Culture to help companies solve big problems using data and to build lasting data cultures. I saw them present at a Forrester conference in Austin last November about…

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I am really excited that Brent Dykes has agreed to speak at Course5 Compass on May 14th. We are surrounded by data today and Brent helps us make better use of it all by showing us how we can use data to be more effective storytellers. He has a passion for helping companies become more…

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As I thought about who we would want to have speak at Course5 Compass, I wanted to be sure to include someone who is in the middle of using data to solve really meaty problems, especially in the midst of the COVID-19 pandemic. I quickly landed on Alex Robertson. Alex is VP of Enterprise Data…

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One of the great things about the Course5 Compass virtual event is the diversity of presenters we have assembled. We have practitioners, solution providers, a Forrester analyst and members of the academic community. I am pleased to share today a conversation I had recently with Elea Feit, Assistant Professor of Marketing at Drexel University’s LeBow…

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Adoption of digital channels, analytics and applied AI techniques to connect with customers has grown at a rapid pace over the last two plus decades. But for many businesses, legacy interactions via physical stores and broadcast media have remained the overwhelming portion of their sales. Yes, digital influences purchases made in stores. And who hasn’t…

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