Intelligent, Adaptive Marketing on Social Media: Opportunities for the Pharma Industry

Prashant Parida

SVP & Business Leader - Digital Analytics, Marketing & CRM Solutions

"I am passionate about innovative technologies that have a direct impact on improving lives. So far, large enterprises led advancements in technology by nurturing the talent ecosystem and innovation capital within a controlled setting. However, over the last 2 I am currently at the exciting intersection of nurturing innovation (with capital, talent and Go-to-Market eco-system) and building successful products/solutions on one side; and working with our Partners & Customers to leverage these fast-changing technologies (Social, Mobile, Analytics/Data Science/AI, Cloud, Blockchain, Automation, Platforms name it!), on the other, for better end-user experience and a successful digital transformation. May the best of both sides WIN!"