With the increased excitement around Bitcoins  and India’s own digital currency, Laxmi Coins, gearing up a March 2014 launch, the Global Bitcoin Conference held in Bangalore on 14th and 15th of December, played host to technology enthusiasts, cyber law consultants, investors, RBI and banking officials, telecom operators and others. This conference, the first of its…

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In our previous two blogs, we covered the Emergence of Virtual Currency and discussed the successes and failures of this mathematically elegant and highly popular virtual monetary system. Among all the different digital currencies in this space, Bitcoin is inarguably the most successful currency to hit the market. Many different theories have been offered to…

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GameStick is an Android-based gaming console that attempts to turn the entire mobile gaming experience into a rich, console-style living room experience – even if the console we speak of is a tiny three-inch stick that is plugged into a television’s HDMI slot. Paired with a wireless Nintendo-type Bluetooth controller, this portable console offers instant…

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What if currencies didn’t have to be so tightly regulated by the government, banks, or any entity for that matter? What if they didn’t have to exchange hands physically, but could move instantaneously between networks, countries, and continents? These questions and more have fed the curiosity around and built the disruptive movement of virtual currencies.…

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blueocean market intelligence conducts the only truly global study designed to evaluate social media effectiveness and identify top performers. Our proprietary Social Media Effectiveness Index (SEI) measures impact by integrating social media analytics, measurement and monitoring with multichannel analytics. The first of its kind, it blends research and analytics to help benchmark against competitors and…

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  What Other Social Media Rankings Are Missing Can Be Found With SEI Social media, mobile technologies and cloud computing have disrupted traditional business environments and operating models. Corporate leaders across the world, in different industries, are searching for innovative ways to interact with customers and drive company growth levels. Social media has already changed…

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In our previous blog, we explored the journey of the micro-console Ouya before its launch. The company recently announced that the micro-console now has over 25,000 registered developers. On August 9, 2012, Ouya finished with $8,596,475 at 904% of their goal from more than 63,000 backers. The sum is nine times the company’s original fundraising…

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For years, retailers have been struggling to “listen” to social media with basic keywords and sampling tools in an attempt to garner pieces of valuable insights from data from millions of consumers. Unfortunately, these tools provide a narrow interpretation and clumsy keyword aspects have made it a frustrating endeavor for most companies, delivering little more than useless…

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Across industries, and especially in recent trying economic times, organizations are becoming leaner and less able to respond to the myriad of requests coming from their business partners. Research professionals are under immense pressure to deliver value and measurable business impact in record speed. However, they can be so busy “conducting” research that they often…

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In the initial days of the Indian IT (software) industry, it was led by a few pioneers like TCS and Patni Computers. During those days, majority of the work done by the Indian software companies used to be “bottom of pyramid” kind of work, with lots of focus on resource augmentation, both onsite and offshore.…

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